Summary
Implementation of a plan that combines traditional channels (advertisements in newspapers and/or magazines, in public places, display of promotional material in universities, institutes, etc.) and internet-based communication (websites and social networks, targeting young people) with their stakeholders to promote public participation in the different activities.A common website, a Twitter and YouTube channel have already been developed and used for the 2020 and 2021 NIGHT and will be taken as a continuation for these two editions. Additionally, each partner will use their own social media accounts to gain more visibility.
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