MID microsite, pamphlet literature, targeted direct communication to MID stakeholders

Summary
An internet “microsite”, a sub-site on Flexbimec’s own domain, will be designed to communicate details of the Directive and its advantages for industry and consumers. This is intended to be a point of reference for out communication strategy with respect to the Directive. Pamphlet material will also be produced to be distributed alongside REFEREE’s promotional material at trade fairs and through our industry associations. This will highlight the importance of the Directive and the inevitability of its full implementation.