Shared neuronal responses to video advertising: understanding the role of narrativity level

Summary

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Authors: Simonetti, Aline; Dini, Hossein; Bruni, Luis Emilio; Bigne, Enrique

Journal title: Annual conference AEMARK 22

Journal number: 1

Journal publisher: AEMARK

Published year: 2022

DOI identifier: 10.5281/zenodo.6787155